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Sell More Software from Your Website

In Soft and Tech

You want to sell more software from your website? How do you make the client truly understand your product and trust it and your company enough to pay the price? Tips on what you should do.
Selling software online is not an easy task. How do you make the client truly understand your product and trust [...]

Present Your Software

In Soft and Tech

People want to see what they buy, try before they buy instead of taking your word for it and know where to turn to if something goes wrong. These are some of the things you should consider when thinking of how to sell software online and how to present it.
The list below offers tips on [...]

Shareware: efficient way of marketing software

In Soft and Tech

Considered for a long time as a selling technique of young software developers, shareware is a software marketing method that starts gaining ground with big companies too.
The idea behind shareware distribution is letting clients try the software before buying the full version, by downloading a trial version from your website. There are several types of [...]

What Is a Virus?

In Soft and Tech

In 1983, Fred Cohen coined the term “computer virus”, postulating a virus was “a program that can ‘infect’ other programs by modifying them to include a possibly evolved copy of itself.” Mr. Cohen expanded his definition a year later in his 1984 paper, “A Computer Virus”, noting that “a virus can spread throughout a computer [...]

Basic Software Marketing Techniques

In Soft and Tech

Do you know everything about software promotion? If you are a web developer that sells software online, here are the basic software marketing methods that will help you boost your sales. Learn about each one, and find the winning combination that will bring you more buyers.
1. Continuous Search Engine Optimization
Maintaining a high ranking in the [...]